Updated March 2026

Top 100 Instagram Creators

The most followed Instagram accounts in the world. Ranked by followers and total posts. Data updated monthly.

Rank	Account	Followers	Following	Posts	Eng. Rate
1	Instagram @instagram	700.97M	232	8.38K	0.03%
2	Cristiano Ronaldo @cristiano	672.75M	630	4.03K	0.89%
3	Leo Messi @leomessi	511.81M	357	1.47K	0.46%
4	Selena Gomez @selenagomez	414.94M	363	2.16K	0.55%
5	Kylie @kyliejenner	390.62M	131	7.38K	0.4%
6	Dwayne Johnson @therock	390.46M	319	8.32K	0.16%
7	Ariana Grande @arianagrande	371.63M	1.06K	485	0.55%
8	Kim Kardashian @kimkardashian	353.08M	300	6.62K	0.4%
9	Beyoncé @beyonce	307.67M	1	2.44K	0.5%
10	Khloé Kardashian @khloekardashian	298.99M	152	4.8K	0%
11	Nike @nike	297.72M	240	1.62K	0.02%
12	Justin Bieber @lilbieber	291.84M	908	8.88K	0.28%
13	Kendall @kendalljenner	284.47M	271	586	0.64%
14	Taylor Swift @taylorswift	280.45M	0	704	1.49%
15	Virat Kohli @virat.kohli	276.17M	287	1.05K	3.24%
16	National Geographic @natgeo	275.05M	193	31.51K	0.02%
17	Jennifer Lopez @jlo	245.98M	1.93K	1.14K	0.21%
18	Neymar Jr @neymarjr	234.76M	1.97K	6.06K	1.38%
19	Kourtney Kardashian Barker @kourtneykardash	215.22M	161	4.67K	0.52%
20	Miley Cyrus @mileycyrus	211.12M	0	1.51K	0.67%
21	Katy Perry @katyperry	200.94M	840	2.7K	0.12%
22	Real Madrid C.F. @realmadrid	182.01M	65	19.91K	0.23%
23	Zendaya @zendaya	176.7M	0	3.51K	2.05%
24	Kevin Hart @kevinhart4real	176.31M	1.27K	9.81K	0.1%
25	Cardi B @iamcardib	164.2M	3.48K	1.9K	0.46%
26	LeBron James @kingjames	157.14M	468	2.88K	0.32%
27	Demi Lovato @ddlovato	152.13M	860	88	0.14%
28	Rihanna @badgalriri	148.93M	1.7K	5.03K	1.42%
29	FC Barcelona @fcbarcelona	147.4M	107	26.81K	0.41%
30	Chris Brown @chrisbrownofficial	143.6M	2	7.91K	0.2%
31	Drake @champagnepapi	141.72M	3.58K	673	0.63%
32	Ellen DeGeneres @ellendegeneres	133.95M	446	12.15K	0.04%
33	Kylian Mbappé @k.mbappe	130.93M	500	1.46K	2.25%
34	Billie Eilish @billieeilish	125.32M	0	1.04K	3.24%
35	UEFA Champions League @championsleague	121.34M	518	29.73K	0.22%
36	Gal Gadot @gal_gadot	106.1M	1.34K	1.92K	0.3%
37	Vin Diesel @vindiesel	105.25M	88	2.22K	0.29%
38	Narendra Modi @narendramodi	101.2M	0	1.25K	0.92%
39	NASA @nasa	99.66M	94	4.65K	0.19%
40	Shakira @shakira	95.98M	199	2.62K	0.43%
41	Shraddha Kapoor @shraddhakapoor	94.64M	849	2.2K	2.01%
42	Priyanka Chopra @priyankachopra	94.44M	638	4.05K	0.62%
43	NBA @nba	90.05M	1.28K	100.19K	0.03%
44	Jennie @jennierubyjane	89.84M	0	1.36K	4.17%
45	Dua Lipa @dualipa	88.63M	7	511	1.53%
46	Snoop Dogg @snoopdogg	88.46M	7.57K	69.41K	0.05%
47	David Beckham @davidbeckham	88.41M	645	2.18K	0.29%
48	Alia Bhatt @aliaabhatt	86.87M	549	2.22K	1.49%
49	MrBeast @mrbeast	85.4M	925	468	0.29%
50	Rosé @roses_are_rosie	84.52M	0	1.2K	3.3%
51	Jisoo @sooyaaa__	80.75M	0	1.32K	3.99%
52	Deepika Padukone @deepikapadukone	80.41M	236	651	2.14%
53	Premier League @premierleague	80.22M	38	39.7K	0.05%
54	Katrina Kaif @katrinakaif	80.12M	644	1.15K	3.09%
55	BTS official @bts.bighitofficial	79.7M	11	25	5.63%
56	Victoria's Secret @victoriassecret	79.56M	220	4.88K	0.05%
57	Ronaldinho @ronaldinho	78.74M	586	3.68K	0.44%
58	Neha Kakkar @nehakakkar	78.23M	0	250	0.33%
59	Khabane Lame @khaby00	77.64M	1K	630	1.72%
60	433 @433	77.62M	4.76K	45.74K	0.96%
61	The Weeknd @theweeknd	77.03M	1	0	0%
62	Raffi Ahmad and Nagita Slavina @raffinagita1717	77.01M	7.5K	28.94K	0.22%
63	Gigi Hadid @gigihadid	75.7M	1.64K	3.46K	1.37%
64	Karim Benzema @karimbenzema	75.18M	90	112	0.83%
65	Salman Khan @beingsalmankhan	72.63M	45	1.58K	2.82%
66	Emma Watson @emmawatson	72.41M	126	453	0.75%
67	Georgina Rodríguez @georginagio	72.29M	997	1.05K	1.67%
68	Millie Bobby Brown @milliebobbybrown	72.27M	946	727	3.52%
69	Justin Timberlake @justintimberlake	71.37M	1.45K	210	0.16%
70	V @thv	71.33M	7	156	12.12%
71	Karol G @karolg	71.26M	2.19K	3.41K	3.21%
72	Jacqueline Fernandez @jacquelienefernandez	70.34M	1.32K	2.82K	0.28%
73	Shawn Mendes @shawnmendes	70.23M	1.71K	2.7K	1.07%
74	Urvashi Rautela @urvashirautela	69.63M	73	2.01K	0.09%
75	Will Smith @willsmith	69.13M	316	2.51K	0.19%
76	Anushka Sharma @anushkasharma	68.71M	672	1.33K	4.29%
77	Marcelo Vieira @marcelotwelve	68.41M	3.35K	3.32K	0.15%
78	Sergio Ramos @sergioramos	67.67M	2.21K	2.91K	0.58%
79	Manchester United @manutd	66.52M	133	37K	0.11%
80	Akshay Kumar @akshaykumar	66.46M	7	2.48K	1.1%
81	Mohamed Salah @mosalah	66.32M	245	1.14K	1.37%
82	Paris Saint-Germain @psg	65.91M	184	20.02K	0.1%
83	Paul Pogba @paulpogba	64.87M	335	1.59K	0.9%
84	Maluma @maluma	64.51M	270	439	1.24%
85	Marvel Entertainment @marvel	64.45M	197	11.08K	0.35%
86	Zlatan Ibrahimović @zlatan	64.02M	28	1.21K	0.52%
87	Tom Holland @tomholland2013	63.89M	336	1.31K	5.04%
88	Camila Cabello @camila_cabello	63.35M	1.33K	190	0.89%
89	Anitta @anitta	62.77M	2.53K	546	0.36%
90	Lady Gaga @ladygaga	62.41M	116	3.83K	3.01%
91	Zara @zara	62.32M	170	5.22K	0.02%
92	Disha Patani @dishapatani	61.57M	127	2.21K	0.83%
93	Bella Hadid @bellahadid	60.66M	1.15K	1.11K	0.78%
94	Travis Scott @travisscott	60.21M	110	3.34K	4.01%
95	Juventus @juventus	60.08M	132	23.89K	0.09%
96	Leonardo DiCaprio @leonardodicaprio	60.06M	199	2.01K	0.2%
97	Chanel @chanelofficial	59.93M	3	7.26K	0.05%
98	Vinicius Jr. @vinijr	59.65M	1.18K	749	4.37%
99	Zac Efron @zacefron	59.37M	305	720	1.3%
100	Blackpink @blackpinkofficial	58.95M	5	2.1K	1.57%

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Frequently Asked Questions

Who has the most followers on Instagram?: As of March 2026, Instagram's own account leads with over 700 million followers, followed by Cristiano Ronaldo with over 672 million and Leo Messi with over 511 million.
How often is this list updated?: We update this list monthly with the latest follower counts, post counts, and engagement rates from Instagram.
How are the rankings determined?: Accounts are ranked by total follower count by default. You can also sort by total posts using the tabs above the table.
Can I create a media kit for my Instagram?: Yes! PostWithProof lets you create a professional media kit with your social stats. It's free and takes less than 60 seconds to set up.